Santa Monica College brings an installation of student designs to the LAFF19 stage, showcasing the sustainable efforts made by the SMC’s Fashion Department: Chop Shop style! From 12pm-4pm SMC Fashion Department students will be on site showing live demos to encourage you to dust off your home sewing machine and get stitching!
As a part of Lucky Brand’s continued commitment to sustainability as a lifestyle, they partnered with the students at Santa Monica College for their annual Chop Shop competition. Lucky Brand was able to donate samples from their seasonal process that were then transformed and given a second life through students’ unique designs. As a culmination of the contest, these designs hit the runway of the 2019 LA Mode Fashion Show.
The competition was open to all students enrolled in SMC’s Fashion Department. Students were asked to create designs out of scraps—but not just any scraps. Participants used materials exclusively from Lucky Brand. In addition to what Lucky Brand donated, some students even used their older Lucky Brand clothes for their work. They were encouraged to use all forms of material—even the most challenging materials to repurpose, including care labels, leather patches, short zippers, and metal hardware.
The competition not only gave the emerging designers a chance to showcase their work, but was just one way that Lucky is trying to make our sample process more of a closed loop. Lucky Brand’s goal is to make sure that no sample goes to waste.
Now it’s the LAFF audiences chance to come see for yourself! Find the SMC booth on Stage B.