We create genderless perfumes that reignite the best of times. Our fragrances are crafted in small batches from sustainable materials, hand-blended and bottled with passionate care in our Los Angeles studio.
Conceived of in 2016, founders Kyle and Michael Mott-Kannenberg strived to create a fragrance line that would include all the things they loved - scent, visual art, design and human connection. OSM, Olfactory Sense Memory, was born out of the idea to artistically share our memories through scent with the rest of the world. It is well known that our brains have a deep connection to scent and memory. The brain stores memories through a network of neurons that associate with one another. The more connections those neurons build to one another, the stronger the memory is. It’s this lattice work that is what we now know to be a memory. Similarly in a perfume, links are made between molecules which when combined together make up something that is greater than its individual parts. To this end, one could say that the perfume is already a memory in itself, just waiting for the wearer to let it compose and write one in their brain.
Kyle’s background in chemistry allows him to focus his energy on developing scents that reflect the artistic visuals of OSM’s creative director, Michael. The first four fragrances (28, 84, 15 and 97) were released in November of 2018. They plan to have their fifth fragrance release in November of 2019 for the holiday season.
We are conscious of our carbon footprint and effects on the planet, so we want our fragrances to be sustainable and our packaging to be as minimal as possible. We also want to give back to the earth. Therefore, we have partnered with 1% For the Planet, an organization whose mission is to “build, support and activate an alliance of businesses financially committed to creating a healthy planet.” 1% of all OSM’s sales go back to the organization.
Kyle will be on hand in the expo space to answer questions about the line. In addition, he will be creating custom perfumes for those who would like to share memories they think should be bottled.