The Flower Man
The Flower Man.
A portrait of a dapper homeless artist living in LA’s notorious Skid Row
Skid Row in Downtown Los Angeles has the ignominious title of being the homeless capital of America. But what most people do not realize is that this makeshift town, which covers the equivalent of fifty city blocks, has bred some amazing artists. The Flower Man, directed by award-winning filmmaker Diego Hurtado de Mendoza, looks beyond the headlines to create a heartfelt portrait of a remarkable man who has called Skid Row home for over twenty years.
Donald Reese is a homeless artist who is committed to spreading joy by selling handmade roses on the streets of Los Angeles. Unafraid of standing out, he struts through Skid Row in a sharp, lime green suit that has only added to his status as a local legend. With a bouquet of ribbon flowers in one hand, he extends the other to the audience in an invitation to walk the city in his shoes.
Reese’s singular sense of fashion and his belief in the therapeutic effect of his flowers dispel any stigma that might arise from his living on the streets. Although the realities of homelessness are brutal, devastating, and tragically fueled by rising drug dependency and complex mental health conditions, Mendoza masterfully mixes 16mm, VHS, and Red footage to capture the beauty hidden in the chaos of Skid Row.
Reese is the first artist to work with The Swagabonds—a project that started as a photo series and evolved into a collaborative fashion brand designed with artists from Skid Row. The goal is to help them rise above their circumstances through their craft and to showcase their stories. Don’t miss out on supporting Reese by shopping his capsule collection, A rose from the concrete.
Text by Shelley Jones.
Nowness Editor
Diego Hurtado de Mendoza
Diego Hurtado de Mendoza is a visionary award-winning producer and director known for pairing challenging issues with a contemporary visual language that invites new audiences to step out of their comfort zone and question the status quo.
His previous documentary films have covered the independence of Kosovo, the relationship between film-making and war in Lebanon, and most recently the Cuban Revolution.
During the last three years Diego has directed and produced several documentary series and films for The International Olympic Committee, and has created the official video of the 2019 Special Olympics World Games Abhu Dhabi, a special olympics multi-sport event for athletes with intellectual disabilities.
His career started at the prestigious FABRICA, the Research Center on Communications of Benetton in Treviso, Italy, where he collaborated in visual projects for United Nations, worked on micro-credit campaigns in Senegal and exhibited at The Centre Pompidou in Paris.
Some of his work in advertising and commercial promos for brands and artists, published online, has been seen more than 150 million times on YouTube.
